Perhaps a longer response? I tried to relate to you based on what I thought your age was. My bad. Facebook is much worse than "uncool." It is unhealthy and rapes your privacy.

I've worked in digital marketing for 10 years. I've never seen such a data greedy company. Whenever you "like" something, Facebook not only sells that data but it trots it out in front of your friends to sell more shit. They also screw their advertisers by encouraging them to invest in content and advertising, but only allow access to a fraction of the audience they have paid to reach. Why? Because they have convinced so many people to subscribe to so much shit, they can't even promise advertisers that you will be looking at their product for more than a few seconds.

So Facebook tells brands to be cool. They tell corporations to make cool, engaging content so you will like them. They want you to be cool and like stuff. It's one big coolfest party with red party cups and hoodies. Right?

But here is the truth: none of this shit is cool. When you comment, post, and like you are not connecting with people at all. You are feeding into a crowded barnyard of thrashing corporate animals all trying to sell you something. And Facebook is in way over its head trying to keep the thing afloat.

It won't be long before users and brands abandon it. Just take a look at the stock price over the last few months.

And lastly, keeping in touch takes work. It's not supposed to be easy.

I don't know where you are but it's Saturday morning on the east coast. Why not write someone an actual letter and spend money on a stamp? Drop it in the mail on Monday morning and wait. Yeah, wait like in the olden days.

You could even write an email. Because when you make an effort to connect, and it's not easy at all. That is cool.